Proper Product Placement Produces Publicity


You’ve heard about product placements in TV and movies. Now check out proper product placement in social media and blogs.

As one of thousands of volunteers for Junior Achievement, I receive a volunteer package with instructions, curriculum, classroom materials, and a few brand items.

That includes this banner that volunteers hang in the classrooms.

JA-photo

I happened to shoot a selfie holding the banner to include with other photos I submitted to Junior Achievement.

Lo and behold. Junior Achievement used that photo in their Facebook post for National Volunteer Week.

Facebook Post by Junior Achievement of Sacramento.

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The Burning House


burning house book image“If your house was burning, what would you take with you?” Thus was born one of the most inspiring web sites I’ve started following, TheBurningHouse.com. by Foster Huntington.

The site has inspired me and countless others to take stock of what’s important in life.

Assuming all people and pets are out safely, what would you take from your burning house?

Be the ball


be the ball

Coaches often tell a player to “be the ball.” I heard that phrase as a beginning bowler from my bowling mentor. He said to “be the ball” in order to understand how I’d roll down the lane if given certain types of spin.

In this latest album of photos, I was asked to shoot images of golfers. Having seen numerous golf shots of the same, boring image of foursomes lined up shoulder to shoulder (like fence posts), I decided to photograph the golfers from an entirely different angle and perspective. I decided to be the ball.

What do you think?

Amgen Tour of California – geewhiz photos


Convergence (n) – the point at which objects meet.

On May 15, 2011, my hometown of Sacramento became the convergence point, and I could only be at one place at one time.
So, I shot photos at the Amgen Tour of California as it blew into my hometown.
Wrapping itself around the state capitol for its final leg of this “opening” stage, the race finished just blocks away from where I also wanted to be, the Sacramento Community Center.

For it was at that precise time and place that my other true passion was converging.
The technical communicators’ annual conference!

My best photos. http://on.fb.me/mdbjvl